Digital Marketing & E-Ccommerce Specialist

Job Title

Job Description

Job Title: Digital Marketing & E-Commerce Specialist

Your Role:

• Supports all omni-channel activities ( Retail, PR, SEA - e-tailer search, Paid Social – Programmatic – Affiliate – Philips.com pages – CRM emails – E-trade content) for Personal Health categories in Turkey and South Africa.
• Assists in the execution of digital marketing initiatives to enhance digital presence and optimize digital marketing performance.
• Assists in the improvement of digital consumer experiences across digital channels such as Web, CRM, Social Media.
• Executes digital commerce tasks in accordance with assigned duties, ensuring alignment with business objectives/KPIs, timelines.
• Analyzes basic metrics and reports on digital campaign, website or ecommerce performance using tools like Google Analytics.
• Briefing and coordinating all external agencies and/or Philips capabilities i.e.. Social media.
• Acting as single point of contact of campaign performance manager for assigned country.
• Compiles reports to summarize digital performance based on KPIs and incorporates feedback and adjustments for future initiatives based on data-driven learnings.
Maintains up-to-date knowledge of digital marketing trends and best practices to enhance digital marketing effectiveness and drive business growth.

You're the right fit if:

• Minimum 2 years of experience in a Digital or Marketing function of a

large/multinational organization.

• Solid marketing background, with a key focus on data-based Digital

Marketing.

• Goal-oriented mindset.

• Excellent level of both written and spoken English.

• Ability to manage stakeholders internally & externally.
  

About Philips

#PersonalHealth